Dockside Runners Logo

Picture of Dockside Runners Logo
The NIKE store in Liverpool One is home to Dockside Runners, newly renamed and needing a new identity!

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Dockside Runners Logo
 
NIKE Liverpool One is home to Dockside Runners, a free and accessable run crew for all abilities, great pacer team and brilliant Nike support. With a new name Dockside Runners required a new identity for use on all promotional materials, Nike sposonsored running shirts and all other associated club merchandise.
 
Logo design brief keywords
 
'Sense of place, Liverpool, where we run'
'Strong identity'
'High contrast design for use in print'
 
Client feedback
 
'Everyone LOVES it'
'I absolutely LOVE that logo'
'It's so cool yet fun yet community. Proper sums up us'